most cmo’s are implementing ai backwards
Adding AI tech to current workflows is a recipe for nothing.
openclaw: friend or foe
AI Agents Like OpenClaw Are Incredible…But You Might Be Giving AI Access to Your Entire Digital Life.
the search for elusive roi in the world of ai marketing
A Practical Playbook for CMO’s Who Want Finance on Their Side.
superbowl lx - my take on the ad-a-palooza
I know I’m Late to the Party… But the Fat Lady Hasn’t Sung Yet.
I Didn’t Believe in hyper targeting, until the data forced me to.
Your Customer Is Not a Persona. Stop Treating Them Like One.
dawn of the dead internet
Marketers Need to Shift Gears as Consumer Trends May Shift Quickly.
Marketing lessons i learned from my son’s first semester at film school
A Few Months Ago, My Son Left Home For The First Time.
ai won’t kill amazon. it’ll just change its job description.
A Few Months Back I Tried To Buy a Lamp For My Office-Just a Normal Lamp, Something To Make Zoom Calls Look Less Like I Was Being Held Hostage.
how to ai proof your career
A Practical Guide For Every Professional And A Specific Roadmap For Marketers.
building the road before you drive the cars on them
How To Brand a New Category When No One Knows It Exists Yet.