How to AI Proof Your Career
A Practical Guide for Every Professional and a Specific Roadmap for Marketers
We are at the AI Inflection Point
And the Future Belongs to Those Who Learn to Dance
Building The Road Before You Drive The Cars On Them
How To Brand A New Category When No One Knows It Exists Yet
The Pendulum Is Swinging Back
The Return of the Brand
The AI Teammate Mindset
Leading The Change
Creativity is the growth hack we forgot
Efficiency Wins Auctions. Creativity wins Minds.
Funnel Myth vs Funnel Fact
Lessons From The Trenches
AI Anxiety
What It Is, Why It Happens, and How to Beat It